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Why We Kept Two Websites as a Floral House (Legacy vs. Modern)

At Scentaments Designs, our story has always been one of memory, legacy, and inheritance. Flowers, for us, are not just petals and stems arranged for beauty—they are carriers of memory. They hold the laughter of a grandmother’s garden, the tenderness of a first date, the solemnity of remembrance at a funeral, and the passing of traditions from one generation to the next.


That’s why, when it came to our digital home, we faced an unusual decision. Most flower shops transition completely to one sleek, modern site and never look back. But for us, letting go of our old website would have been like erasing a chapter of our story. Instead, we chose to keep two websites alive under the Scentaments name:


Why would a luxury flower house choose to maintain two digital spaces instead of one? The answer lies in who we are: a floral brand rooted in nostalgia, memory, and legacy, while also stepping into the future with modern, luxurious, and innovative design.



Our Roots: The Birth of Scentaments Designs

Every great story begins with a seed. For Scentaments Designs, that seed was the longing to create arrangements that weren’t just flowers—but sentiments made visible. When we first began, our customers found us through our Flower Shop Network website—the old scentamentsgiftsandflowers.com.


That site was more than a storefront; it was our lifeline. It allowed us to reach families planning memorials, daughters sending birthday blooms, and husbands expressing love. It was there we began weaving our reputation for designs that felt different—peaceful, nostalgic, and deeply personal.


Many of our most loyal customers first met us there. For them, that platform is not just “the old site”—it’s the place where they discovered a florist who spoke their language of love and remembrance.


The Tension: Legacy vs. Modern

As we grew, so did the floral world around us. Customers wanted sleeker designs, mobile-friendly browsing, luxury storytelling, and a stronger sense of brand identity. We felt the need to build a new digital home that reflected who we had become: a floral house with a voice, a story, and a vision for the future.



That’s when we launched scentamentsdesignsflowershop.com—a modern, carefully branded home that carries our truest identity. Here, we could tell our story with intentionality, curate collections that reflect our luxury standard, and weave in the themes that matter to us most:

  • Nostalgia and Memory – Flowers as keepers of legacy.

  • Luxury and Design – Modern arrangements that set a standard of elegance.

  • Self-Care and Comfort – Blooms that encourage peace and healing in daily life.


But here’s the dilemma: what happens to the old site, the one so many people had bookmarked, visited, and trusted for years?



For many businesses, the answer would be simple: shut it down. For us, the answer was different: keep it.



Why We Kept Two Websites

The decision to keep both websites alive is more than technical—it’s philosophical.


1. Legacy Matters

Our old site is like a family photo album. You don’t throw away the album when you redecorate your living room—you keep it, because it holds stories you never want to lose. For many of our customers, www.scentamentsflowersandgifts.com is where their journey with us began. It would feel wrong to erase that.


2. A Place for Memory

Scentaments Designs has always been about memory. Just as we keep a grandmother’s vase or an heirloom locket, we keep our old website as a digital heirloom. It’s a space where memory lives on, even as we step forward into modernity.


3. Two Houses, One Family

Think of it like a historic family home and a newly built residence. Both matter. Both carry meaning. Our modern site is the house we live in today, filled with new innovations and fresh designs. Our legacy site is the old family home we return to with fondness and respect. Together, they tell a complete story.



What Each Website Offers


  • A curated experience of our luxury floral collections

  • Emotional storytelling around peace, legacy, and comfort

  • Easy navigation for seasonal arrangements and self-care products

  • Access to sales and discounts

  • Access to The Floral Edit Blog, where we share reflections, flower care, and the deeper meanings behind our work



Check out our blog "Simple Prayers to Calm Racing Thoughts in Busy Days" for an example of how flowers and faith come together in our writing.





  • A familiar place for long-time customers

  • Hosted on the Flower Shop Network platform, where our earliest collections were shared

  • A reminder of how far we’ve come, and an open door to those who remember us from the beginning



We still hear stories from customers who say, “I ordered my mother’s flowers from you on this site years ago, and I just wanted to come back.” That kind of loyalty deserves a space to land.



Legacy in a Digital World

In a world where brands are constantly trying to appear flawless and fresh, we’ve chosen a path that embraces imperfection and history. Legacy matters. Stories matter. And in keeping two websites alive, we’re reminding ourselves—and our community—that what came before still shapes what comes next.



For us, nostalgia isn’t about being stuck in the past. It’s about honoring the past so that we can walk confidently into the future.



The Symbolism Behind Two Homes

Flowers are transient—they bloom, they fade, they return. In the same way, our digital presence blooms in two places: the old and the new. One reminds us of our beginnings, the other reflects our becoming.



By keeping both, we live out the very values that make Scentaments Designs unique:

  • Inheritance – Honoring the stories passed down.

  • Remembrance – Preserving spaces that hold memory.

  • Legacy – Building something that lasts beyond a single moment.



Looking Ahead: Where We’re Going

As we move forward, both websites will continue to live in harmony. Our main brand home will expand with new collections, blogs, and stories—like "How to Choose Flowers that Tell Your Story" or "The Gentle Power of Nostalgic Arrangements".



Meanwhile, our legacy home will remain a steady reminder of our roots—a place for those who prefer the familiarity of where we began.



Together, they create a fuller story of who we are: not just a flower shop, but a floral house built on memory, nostalgia, and legacy.



Explore More of Our Story



Final Word

At Scentaments Designs, we will always choose memory over convenience, and story over shortcuts. By keeping two websites, we’re saying to our community: we remember where we came from, and we honor it.



Because flowers aren’t just for today. They are for memory, for legacy, for generations to come.



Two websites. One floral house. One story—rooted in nostalgia, growing into the future.


💐 Visit us today:

 
 
 

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